Race, Gender, and Image Repair Theory: How Digital Media Change the Landscape

Race, Gender and Image Restoration Theory: How Digital Media Change the Landscape explores themes that are relevant to the socio-political landscape of twenty-first-century America, including race and gender representation, social media and traditional media framing, and image restoration management. This book provides a comprehensive discussion of Critical Race Theory (CRT) and Image Restoration Theory (IRT) to establish a baseline for a conversation on celebrity image restoration tactics used on social media platforms such as Twitter and Facebook as well as traditional media platforms. Case studies offer a broad overview of politics, sports and entertainment image management and restoration. Recommended for scholars interested in public relations, crisis management, Image Repair Theory (IRT), and representations of race and gender in mass media.

Mia Moody is professor and chair of the Department of Journalism, Public Relations, and New Media in the College of Arts & Sciences at Baylor University, USA. Moody's research emphasizes image repair, intersectionality, critical race theory, and media framing of women and people of color.