Rational Animal : How Evolution Made Us Smarter Than We Think
Language: English
Published by Hachette Book Group Okt 2013, 2013
- Hardcover
- New
Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH
AbeBooks seller since August 14, 2006
Condition: New
US$ 107.53
Quantity: 2 available
Add to basketItem description from seller
Neuware - Why do three out of four professional football players go bankrupt How can illiterate jungle dwellers pass a test that tricks Harvard philosophers And why do billionaires work so hard -- only to give their hard-earned money away When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right -- or is there another possibility In this animated tour of the inner workings of the mind, psychologist Douglas T. Kenrick and business professor Vladas Griskevicius challenge the prevailing views of decision making, and present a new alternative grounded in evolutionary science. By connecting our modern behaviors to their ancestral roots, they reveal that underneath our seemingly foolish tendencies is an exceptionally wise system of decision making. From investing money to choosing a job, from buying a car to choosing a romantic partner, our choices are driven by deep-seated evolutionary goals. Because each of us has multiple evolutionary goals, though, new research reveals something radical -- there's more than one 'you' making decisions. Although it feels as if there is just one single 'self' inside your head, your mind actually contains several different subselves, each one steering you in a different direction when it takes its turn at the controls.The Rational Animal will transform the way you think about decision making. And along the way, you'll discover the intimate connections between ovulating strippers, Wall Street financiers, testosterone-crazed skateboarders, Steve Jobs, Elvis Presley, and you.…
Seller Inventory # 9780465032426
- Title
- Rational Animal : How Evolution Made Us Smarter Than We Think
- Author
- Douglas T Kenrick
- Publisher
- Hachette Book Group Okt 2013
- Publication year
- 2013
- Condition
- Neu
- Binding
- Buch
- Language
- English
- ISBN 10
- 0465032427
- ISBN 13
- 9780465032426
- Item weight
- 507 grams
- Dimensions
- 241x161x32 mm
When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right -- or is there another possibility?
In this animated tour of the inner workings of the mind, psychologist Douglas T. Kenrick and business professor Vladas Griskevicius challenge the prevailing views of decision making, and present a new alternative grounded in evolutionary science. By connecting our modern behaviors to their ancestral roots, they reveal that underneath our seemingly foolish tendencies is an exceptionally wise system of decision making.
From investing money to choosing a job, from buying a car to choosing a romantic partner, our choices are driven by deep-seated evolutionary goals. Because each of us has multiple evolutionary goals, though, new research reveals something radical -- there's more than one "you" making decisions. Although it feels as if there is just one single "self" inside your head, your mind actually contains several different subselves, each one steering you in a different direction when it takes its turn at the controls.
The Rational Animal will transform the way you think about decision making. And along the way, you'll discover the intimate connections between ovulating strippers, Wall Street financiers, testosterone-crazed skateboarders, Steve Jobs, Elvis Presley, and you.
"Synopsis" may belong to another edition of this title.
About the Author
Vladas Griskevicius is McKnight Professor of Marketing and Psychology at the Carlson School of Management at the University of Minnesota. He lives in Edina, Minnesota.
"About the title" may belong to another edition of this title.
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| Item | 7 to 10 business days | 5 to 7 business days |
|---|---|---|
| First item | US$ 39.84 | US$ 51.22 |
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