Reaching Audiences (Paperback)

Jan Yopp

ISBN 10: 0205874371 / ISBN 13: 9780205874378

Published by Pearson Education (US), 2014

About this Item

Paperback. A brief yet thorough guide to correct, clear writing for the media This text stresses the importance of clear, concise, and accurate writing in a media world that is increasingly web-based. Illustrative and specific real life examples provide guidance for students to improve their writing. By recognizing todays ever-changing media environment, this text is grounded in the basics of good writing, which is essential to communicators in print, online, broadcast, and strategic communication. This text is available in a variety of formats print and digital. Check your favorite digital provider for your etext, including Coursesmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab. Learning Goals Upon completing this book, readers will be able to: Understand the basics of good writing Edit and evaluate their own writing Gather information through research and interviewing Note: MySearchLab does not come automatically packaged with this text. To purchase MySearchLab, please visit: or you can purchase a ValuePack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0133829944 / ValuePack ISBN-13: 9780133829945 Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9780205874378

Bibliographic Details

• Title: Reaching Audiences (Paperback)
• Publisher: Pearson Education (US)
• Publication Date: 2014
• Language: English
• ISBN 10: 0205874371
• ISBN 13: 9780205874378
• Binding: Paperback
• Condition: new

About this title

Synopsis

A brief yet thorough guide to correct, clear writing for the media

 

This text stresses the importance of clear, concise, and accurate writing in a media world that is increasingly web-based.  Illustrative and specific real life examples provide guidance for students to improve their writing. By recognizing today’s ever-changing media environment, this text is grounded in the basics of good writing, which is essential to communicators in print, online, broadcast, and strategic communication.

 

This text is available in a variety of formats – print and digital. Check your favorite digital provider for your etext, including Coursesmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the Choices tab.

 

Learning Goals

Upon completing this book, readers will be able to:

• Understand the basics of good writing
• Edit and evaluate their own writing
• Gather information through research and interviewing

Note: MySearchLab does not come automatically packaged with this text.  To purchase MySearchLab, please visit: www.mysearchlab.com or you can purchase a ValuePack of the text + MySearchLab (at no additional cost): ValuePack ISBN-10: 0133829944 / ValuePack ISBN-13: 9780133829945