Reading YouTube : The Critical Viewers Guide

Kavoori, Anandam

ISBN 10: 1433109794 ISBN 13: 9781433109799
Published by Lang AG International Academic Publishers, Peter, 2011
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How does one make sense of YouTube? There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to «reading» YouTube. The book identifies certain videos by genre – from The Phenom and The Short to The Morph and The Experiment – and provides a thumbnail textual analysis of the videos – from celebrity culture to identity politics – that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally.

About the Author: Anandam Kavoori is Professor of Telecommunications at the University of Georgia’s Grady College of Journalism and Mass Communication. He is author of Digital Media Criticism (Peter Lang, 2010) and Thinking Television (Peter Lang, 2008), and co-editor of The Cell Phone Reader: Essays in Social Transformation (Peter Lang, 2006).

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Title: Reading YouTube : The Critical Viewers Guide
Publisher: Lang AG International Academic Publishers, Peter
Publication Date: 2011
Binding: Soft cover
Condition: Very Good

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Taschenbuch. Condition: Neu. Reading YouTube | The Critical Viewers Guide | Anandam Kavoori | Taschenbuch | Digital Formations | Paperback | Englisch | 2011 | Peter Lang | EAN 9781433109799 | Verantwortliche Person für die EU: Zeitfracht Medien GmbH, Ferdinand-Jühlke-Str. 7, 99095 Erfurt, produktsicherheit[at]zeitfracht[dot]de | Anbieter: preigu. Seller Inventory # 106035124

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Anandam Kavoori
Published by Peter Lang, 2011
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Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - How does one make sense of YouTube There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to 'reading' YouTube. The book identifies certain videos by genre - from The Phenom and The Short to The Morph and The Experiment - and provides a thumbnail textual analysis of the videos - from celebrity culture to identity politics - that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally. Seller Inventory # 9781433109799

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Published by Peter Lang Jun 2011, 2011
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Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -How does one make sense of YouTube There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to 'reading' YouTube. The book identifies certain videos by genre - from The Phenom and The Short to The Morph and The Experiment - and provides a thumbnail textual analysis of the videos - from celebrity culture to identity politics - that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally. 208 pp. Englisch. Seller Inventory # 9781433109799

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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. How does one make sense of YouTube? This book presents an accessible, yet critical introduction to reading YouTube. It is designed primarily for classroom use that develops a conceptual language for students to use as they engage with the complex, interacti. Seller Inventory # 117362335

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