Reality Check: How VR and AR Can Supercharge Your Business
Language: English
Published by Kogan Page Ltd, 2025
- Softcover
- New
Seller: THE SAINT BOOKSTORE, Southport, United KingdomTHE SAINT BOOKSTORE
AbeBooks seller since June 14, 2006
Condition: New
US$ 32.41
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Add to basketItem description from seller
This item is printed on demand. New copy - Usually dispatched within 5-9 working days 526.
Seller Inventory # C9781398618749
- Title
- Reality Check: How VR and AR Can Supercharge Your Business
- Author
- Jeremy Dalton
- Publisher
- Kogan Page Ltd
- Publication year
- 2025
- Condition
- New
- Binding
- Paperback / softback
- Language
- English
- ISBN 10
- 1398618748
- ISBN 13
- 9781398618749
- Edition
- 2nd Edition
- Item weight
- 526 grams
FINALIST: American Book Fest Best Book Awards 2025 - Business: Technology
Is immersive tech just hype, or your next strategic advantage?
Reality Check is a practical guide for senior leaders, strategists and innovation professionals who want to understand how virtual, augmented and extended reality (VR, AR and XR) can deliver real business value.
Despite years of buzz, immersive technologies remain underused outside of gaming and demos. Jeremy Dalton cuts through the noise, offering a clear view of how these tools are already transforming industries, from manufacturing and healthcare to education, retail and beyond.
You'll learn how to:
- Separate short-term trends from scalable, long-term XR applications
- Identify high-impact use cases to improve efficiency, productivity and engagement
- Integrate immersive tech into your business model with minimal disruption
- Evaluate ROI, infrastructure needs and leadership buy-in for emerging tech adoption
Featuring interviews with pioneers and case studies from leading organizations, Reality Check helps you lead with clarity, adopt with purpose and stay ahead of the curve in a fast-moving digital landscape.
Themes include: immersive technology, XR strategy, business innovation, digital transformation, future of work, competitive advantage
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THE SAINT BOOKSTORE
Southport, United Kingdom
AbeBooks seller since June 14, 2006
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