Why settle for an ordinary, safe life when there’s something so much more fulfilling within reach? Redefining Possible challenges readers to take an honest look at their lives and ask, "What would happen if I stopped holding myself back . . . and started believing that I really can achieve everything I desire?"
Hillis and Alford provide the perfect roadmap to launch busy, overwhelmed adults into a new life with a greater sense of purpose and fulfillment. Readers will learn the authors’ RAFT technique for getting unstuck, engage in strategic activities to redefine their potential, identify targeted affirmations to break belief barriers, and pursue action items that bring the main points off the page and into their lives.
Both record-breaking business coaches and sales leaders at Southwestern Consulting, Alford's and Hillis’s insights come from their decades of collective experience. They have personally coached hundreds of top leaders and executives―and with this book, they help thousands more to tap into their potential and redefine what’s possible.
As a senior partner, the vice president of recruiting, and an executive-level sales and leadership coach for Southwestern Consulting, Ron Alford is an expert in recruiting, sales training, and coaching.
Alford has shattered every sales and revenue record at Southwestern Consulting since joining the company in 2013. He achieved the highest level of sales 70 times with Southwestern Advantage and coached and trained more top 1 percent producers than any other manager since Southwestern Advantage was founded in 1868. He was recently named Southwestern Consulting's 2024 Coach of the Year.
Alford is also a devoted dad and a loving husband who enjoys pushing his limits of endurance in numerous ultrarunning endeavors.
Dustin Hillis is the former CEO of Southwestern Family of Companies and former President of Southwestern Coaching. Hillis has been featured in a variety of media outlets and has authored multiple books and coaching curriculums.