Reinventing Professional Services: Building Your Business in the Digital Marketplace
Language: English
Published by Wiley (edition 1), 2011
- Hardcover
- Used

Seller: BooksRun, Philadelphia, PA, U.S.A.BooksRun
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Condition: Used - Fair
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Add to basketItem description from seller
With dust jacket. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Seller Inventory # 1118001907-7-1-29
- Title
- Reinventing Professional Services: Building Your Business in the Digital Marketplace
- Author
- Kaplan, Ari
- Publisher
- Wiley (edition 1)
- Publication year
- 2011
- Condition
- Fair
- Dust jacket
- Dust Jacket Included
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1118001907
- ISBN 13
- 9781118001905
- Edition
- 1.
The technological landscape has reshaped the way white collar workers cultivate and promote their businesses. Reinventing Professional Services is an engaging look at how licensed experts are adapting to today's dynamic economic environment.
From Ari Kaplan--a recognized advisor on business and career development -- Reinventing Professional Services: Building Your Business in the Digital Marketplace -- offers insights on taking advantage of enterprising techniques to stand out and position one's self as an insightful chameleon rather than as an isolated purveyor of facts and figures.
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Details the importance of offering resources instead of simply selling
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Reveals strategies for increasing one's searchability and distinguishing one's self in an economic downturn or recovery
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Offers advice readers can immediately use to strengthen client relationships
"Synopsis" may belong to another edition of this title.
About the Author
ARI KAPLAN is a business strategist who spent nearly nine years practicing law with large firms in New York City. He provides copywriting services, as well as training on communications, career growth, business development, publishing and networking. Mr. Kaplan is the author of a book on standing out and creating opportunity. He has appeared on CNN, been featured in a variety of newspapers nationwide, and has written more than two hundred articles for a wide range of national and international publications.
Learn more at AriKaplanAdvisors.com and ReinventingProfessionals.com.
"About the title" may belong to another edition of this title.
BooksRun
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