The Reputation Game (Paperback)

Rupert Younger

ISBN 10: 178607351X / ISBN 13: 9781786073518

Published by Oneworld Publications, London, 2018

About this Item

Paperback. Youre already playing the game, whether you like it or not. You can try to ignore what others say about you or you can choose to learn the rules and discover that the potential benefits are unlimited. Reputation cant be owned or managed not by an individual, an organization or the media professionals they employ. Instead, it is a gift of trust bestowed upon us by customers, colleagues, fans or friends. So how is it that VW suffered a huge blow in the wake of emissions scandal, but their cars are still hugely popular? How has Pope Francis begun to rebuild the name of the Catholic Church after a series of damaging scandals? Through pioneering research and interviews with a host of major figures ranging from Jay Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Booker Prize-winner Hilary Mantel, the authors reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life. Your reputation affects everything, the opportunities that come your way in business and in life learn the rules to lifes most important game Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Seller Inventory # 9781786073518

Bibliographic Details

• Title: The Reputation Game (Paperback)
• Publisher: Oneworld Publications, London
• Publication Date: 2018
• Language: English
• ISBN 10: 178607351X
• ISBN 13: 9781786073518
• Binding: Paperback
• Condition: new

About this title

Synopsis

It’s a game you’re already playing, whether you like it or not. You can choose to ignore it and remain at the mercy of what others say about you, or you can take the time to learn how it works. For those who do the potential benefits are unlimited.
Through pioneering research and interviews with a host of major figures ranging from Jay-Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Man Booker prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.

About the Author

David Waller is a partner in a global consulting firm, where he specializes in strategic communications for global companies, financial institutions and governments. He is a former Financial Times journalist and the author of several well-reviewed business and history books.
Rupert Younger co-founded global consulting firm Finsbury and is founder director of the University of Oxford’s Centre for Corporate Reputation, a world leader in reputation research.