Maylor and Blackmon present a practical and highly accessible guide to business research methods. The approach is target driven: providing students with the tools to produce an excellent quality research project. The authors discuss each element of research, always explaining how it relates to the bigger picture of the whole project. This is an invaluable guide to defining, designing and doing research for undergraduate and postgraduate students.
Companion Website: http://www.palgrave.com/business/maylorblackmon/index.htm
HARVEY MAYLOR is Lecturer at the School of Management, University of Bath, UK. He is also the author of Project Management, 2nd edition (Pearson).
KATE BLACKMON is Lecturer in Operations Management at the Said Business School, Oxford, UK. She has previously worked at the University of Bath School of Management, the London Business School, and the International Institute for Management Development (IMD) in Lausanne, Switzerland.