Resisting McDonaldization
Smart, Barry [Editor]
Sold by BennettBooksLtd, Los Angeles, CA, U.S.A.
AbeBooks Seller since April 17, 2008
New - Soft cover
Condition: New
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Add to basketSold by BennettBooksLtd, Los Angeles, CA, U.S.A.
AbeBooks Seller since April 17, 2008
Condition: New
Quantity: 1 available
Add to basketIn shrink wrap. Looks like an interesting title!
Seller Inventory # Q-0761955186
The contributors discuss the roots of the thesis, the rationalization of late modern life, the effects of increasing cultural commodification, the continuing prominence of American cultural and economic imperialism and the impact of globalization on social and cultural life. The strengths and weaknesses of the McDonaldization thesis are clearly evaluated and the irrational consequences of rationalization are pinpointed and critically developed. The book enlarges our understanding of how everyday life is structured by new standards of bureaucratic control and performance-related criteria and plays a major role in illuminating how identity and practice are structured today. The volume concludes with a response from George Ritzer.
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