Retail Business Kit For Dummies
Language: English
Published by For Dummies, 2001
- Softcover
- Used

Seller: Wonder Book, Frederick, MD, U.S.A.Wonder Book
AbeBooks seller since November 1, 1997
Condition: Used - Very good
US$ 6.99
Quantity: 2 available
Add to basketItem description from seller
Very Good condition. With CD! A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
Seller Inventory # H02C-01223
- Title
- Retail Business Kit For Dummies
- Author
- Segel, Rick
- Publisher
- For Dummies
- Publication year
- 2001
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 076455381X
- ISBN 13
- 9780764553813
If you’ve ever wanted to make your living interacting with customers and being your own boss, this book offers all the inside advice you need to get going. In fact, this book is perfect for anyone:
- Who wants to be her own boss
- Considering a career in retailing
- Who loves working with people
- Thinking about opening their own business
- Who loves to sell
Retail Business Kit For Dummies covers all the nuts and bolts of setting up shop — finding the perfect location, choosing and purchasing merchandise, and hiring employees. You’ll also discover how to write a business plan and deal with paperwork like taxes, permits, registrations, and other requirements. There’s also great advice on the art of selling and the fundamentals of promotion and advertising. You’ll also benefit from such practical advice like the ten keys to retailing success and ten ways to impress customers. And there’s much more:
- Branding your business
- Identifying and targeting your ideal customer
- Developing a marketing plan
- Pricing your merchandise
- Fulfilling legal and financial responsibilities
- Getting the word out
- Choosing the right media to advertise in
- Setting up and running a sale
- Fundamentals of accounting and financial statements
The book also includes a helpful CD-ROM packed with sample financial reports, customizable legal and business forms, checklists, and tools for building your own coupons, gift certificates, and much more. Whether you’re thinking about starting a business or need help running the business you already own, Retail Business Kit For Dummies is the fun and easy guide to big profits.
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Wonder Book
Frederick, MD, U.S.A.
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