Review Comment Analysis for e-Commerce (East China Normal University Scientific Reports)

Zhou, Aoying/ Zhang, Rong/ Yu, Wenzhe

ISBN 10: 9813100052 / ISBN 13: 9789813100053

Published by World Scientific Publishing Co Pte Ltd, 2016

About this Item

172 pages. 9.00x6.00x0.39 inches. In Stock.

Seller Inventory # x-9813100052

Bibliographic Details

• Title: Review Comment Analysis for e-Commerce (East China Normal University Scientific Reports)
• Publisher: World Scientific Publishing Co Pte Ltd
• Publication Date: 2016
• Language: English
• ISBN 10: 9813100052
• ISBN 13: 9789813100053
• Binding: Paperback
• Condition: Brand New
• Weight: 0.32 kilograms

About this title

Synopsis

This book presents the recent achievements on the processing of representative user generated content (Ugc) on E-commerce websites. This large size of Ugc is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.