Title: The Robert Collier Copywriting Course: Second Edition (Masters of Copywriting)
Publisher: Midwest Journal Press
Publication Date: 2020
Language: English
ISBN 13: 9798201126865
Binding: Soft cover
Condition: New

About this title

Synopsis

WHAT is there about some letters that makes them so much more effective than others?

A letter may have perfect diction, a finished style; it may bristle with attention-getters and interest-arousers; it may follow every known rule; yet when it reaches the Hall of Judgment where the reader sits and decides its fate, it may find itself cast into the hell of wastebasket-dom...

People will give, when you have stirred their emotions. People will invest, when you have aroused their cupidity. And people want to know the future, so if you can persuade them that you are any sort of a Seer or a Prophet, they will buy your forecasting service.

It all comes back to the point we made in the beginning--"What do they want?" What is the bait that will attract your fish and make them bite? Find that--and you will be as successful in bringing back orders as any angler can be with a properly baited hook in bringing in the fish.

Distilled from the famous Robert Collier Letter Writing Book, these 10 simple lessons and their precise examples can enable any student of copywriting and marketing to learn classic skills for themsleve.

The Masters of Marketing series was created to ensure that the core classics never go out of print again. Because a study of top-flight copywriters found they all studied the same set of classic books before their own rocket to success took off.

Each of these books were also found to be simple, direct, and easily converted to online courses for in-depth study. So that's the following step.

For now, enjoy this Robert Collier classic as he teaches you the key principles that made him his own success. The ones he found by studying and distilling his own most successful letters...

Get Your Copy Now.

About the Author

Dr. Worstell is known for the depth and volume of his research - as well as his published works.

With seven degrees to his credit, ranging from comparative religions to computer networking, there are few fields he hasn't researched as a means to finding workable truths anyone can apply.

His current work is in making fiction writing profitable, and kicking over the bee-hives of established "guru's" in that field. Worstell feels that creating a living by writing should be simple and inexpensive.

Most of his work is available through his blog posts long before they become books. This blog-to-book method is a way of sharing and refining his material broadly to everyone.

"About this title" may belong to another edition of this title.

Store Description

Hello! Ria Christie Collections is an online venture that was initially set up in 2012 to sell books. We do not have a physical high street store. We are professional online booksellers. We only sell brand new books in perfect condition that we source from various suppliers and the publishers. Primarily, our aim is to provide an excellent service to all our customers. We always work as a team to achieve this. Our other objectives are to: 1. Ensure that all our products reach their destination quickly in a safe and secure manner 2. Answer to all our customer queries within 24 hours 3. Ensure that our customers are happy with their purchases 4. Provide all the items at a competitive price 5. Always listen to our customers Ria Christie Collections is not a registered company. It is a Sole Trader venture. Other key information is shown below: Contact Person Name: Rakesh Luchmun (Mr) Storefront Name: Ria Christie Collections Place of Establishment Address: Suite B; ARUN House; ARUN Building Arundel Road Uxbridge UB8 2RR United Kingdom E-Mail Address: riachristie@hotmail.co.uk VAT Number: GB 160 5650 25 We always work hard and aim to comply with all of Abebooks Policies. If you have any issues, please do not hesitate to write to us whether before or after a purchase. We promise to reply to you promptly and, in any case, within 24 hours. Thank you kindly! Yours sincerely Mr Rakesh Luchmun (Founder) and the Ria Christie Collections Team

Visit Seller's Storefront

Seller's business information

Ryefield Investments Limited
175 Pield Heath Road, Uxbridge, UB8 3NL, United Kingdom

Sale & Shipping Terms

Terms of Sale

All Returns and Refund are as per Abebooks policies.

Shipping Terms

Orders usually ship within 2 business days. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required. Thank you!

Shipping rates from United Kingdom to U.S.A.

Shipping rates from United Kingdom to U.S.A.
Order quantity	6 to 12 business days	6 to 12 business days
First item	US$ 16.17	US$ 16.17

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.