Most business leaders coast through strong economic times, never braking to create a plan for the next downturn. What they don't realize is that recessions are unpredictable. If your biggest customer leaves or your best employees start a competing firm across the street, YOU ARE IN A RECESSION.

The savvy entrepreneurs are the ones making plans now, so they can be buyers when opportunity knocks. They're looking forward to purchasing failing companies and hiring top talent when others are caught unprepared by a recession.

In Rock the Recession, Jonathan Slain and Paul Belair get you ready to pounce! Using the Recession Gearbox model, you will learn to:

Assess your readiness for the next recession
Tune-up your business and personal finances
Race to capitalize on other's mistakes
Accelerate past the competition

Through careful research and personal stories of business owners who grew during the Great Recession, you'll learn how to thrive when everyone else is trying to survive.

About the Author

Jonathan Slain and Paul Belair founded Recession.com to give entrepreneurs a free tool to assess their recession readiness at Recession.com/Ready.

Jonathan Slain spent the Great Recession huddled in the fetal position on the floor of his office. He borrowed $250,000 from his mother-in-law to survive. Jonathan paid his mother-in-law back and is now a highly sought-after consultant (and, yes, he's still married!). Jonathan leverages his experience in investment banking and as an entrepreneur on the keynote speaking circuit because he doesn't want anyone else to have to borrow money from their mother-in-law in the next recession.

Paul Belair wasn't scared when the Great Recession hit. He invested $1 million to purchase a business and just five years later sold it for over $70 million dollars. He achieved an American dream exit by using the Recession Gearbox model outlined in this book to create an intentional recession preparation plan. Paul is a CPA and an MBA, and currently serves as chair of the Young Presidents' Organization Construction Industry Network.

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