nach der Bestellung gedruckt Neuware - Printed after ordering - Today India is passing through the phase of communication revolution, which has brought about a significant growth of media in mass communication. It has become an important part of development initiatives in various sectors. This work is significant because communication media play a substantial role in developing rural resources and motivating the masses for adopting new technology. It has the potential to widen experimental horizons, to focus attention, to raise aspirations and to create a climate for development. In addition to transferring technology, communication media like television and other communication media which have the potential to confer developmental status, to enforce social norms so as to help cultivating tastes and could also affect lightly presumed attitudes. The challenge is to accommodate stable resources and the power of communication skillfully for economic and social development. There is a need to recognize that communication is a powerful force for rural change.

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Bibliographic Details

Title: Role of Communication in Rural Development
Publisher: LAP LAMBERT Academic Publishing
Language: English
ISBN 10: 6139848784
ISBN 13: 9786139848782
Binding: Taschenbuch
Condition: Neu
Dimensions: 220 millimeters width by 150 millimeters height by 20 millimeters depth
Weight: 506 grams

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AHA-BUCH GmbH
Garlebsen 48, Einbeck, 37574, Germany

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