SCENARIO PLANNING & TOURISM FUTURES
POSTMA,ALBERT
ISBN 10: 1845418867 ISBN 13: 9781845418861
Published by Channel View Publications, 2024
New
Soft cover
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Speedyhen LLC, Hialeah, FL, U.S.A.
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About this Item
Description:
Seller Inventory # NWUS9781845418861
Synopsis:
This book offers a practical guide for scenario planning to make sense of the future of tourism for practitioners, researchers and students. It provides an overview of the theoretical development of scenario planning, describes the scenario planning method and puts it into the context of strategic foresight. A variety of scenario planning and futures case studies are presented which demonstrate how scenario planning is used and deployed. Each case study is drawn from the European Tourism Futures Institute’s 12 years of practice, emphasising the different stages of the scenario planning method, and includes learning points and discussion questions to help readers understand key concepts, theories and applications.
About the Authors:
Albert Postma is Professor of Strategic Foresight at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include foresight, scenario planning, tourism community relations and overtourism.
Stefan Hartman is Head of Department at the European Tourism Futures Institute, NHL Stenden University of Applied Sciences, the Netherlands. His research interests include tourism futures, scenario planning, managing sustainability transitions and resilience.
Ian Yeoman is Professor of Disruption, Innovation and New Phenomena, NHL Stenden University of Applied Sciences, the Netherlands.
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Bibliographic Details
Title: SCENARIO PLANNING & TOURISM FUTURES
Publisher: Channel View Publications
Publication Date: 2024
Binding: Soft cover
Condition: NEW