HOW TO SELL -- Clear and Simple, Updated Edition

HOW TO SELL Clear and Simple is the first sales training book EVER to take the often-misunderstood principles of selling and make them clear and easy to understand and apply.

New Updated Edition, now with Glossary!

Easy to read, easy to understand, always engaging and often entertaining, HOW TO SELL Clear and Simple is perfect for:

those who don t think of themselves as salespeople (small business owners, health care professionals, accountants, network marketers, freelancers, entrepreneurs, etc.), but find that they have to sell to survive

AND perfect for

Sales Professionals, whether: sales trainees, seasoned veterans, sales managers or executives.

Master the innovative five-step system of selling

HOW TO SELL Clear and Simple gives the reader a fresh, bright look at the entire sales process, with step-by-step sales training, lots of examples, a full glossary, and simple tools for effectively handling sales prospecting, opening, qualifying, presenting, overcoming objections, closing, ensuring customer satisfaction, getting referrals, securing repeat business and much, much more.

The result readers will master the innovative five-step system that improves their ability to close more sales with less stress, have fully satisfied customers, and build a prosperous future business.

By simultaneously satisfying the goals of the salesman, the sales manager, the customer, and the business organization itself, this sales technology stands alone at the pinnacle of workability.

Over the past half century, Harry Frisch has won numerous awards, selling a remarkably wide range of products and services to all levels of business and industry, as well as retail to the public. (Partial list includes: ReMax real estate, Saturn automobiles, audio-video equipment, specialty clothing, Honda automobiles, self-improvement courses, big ticket in-home sales, fine art by phone sales, door-to-door book sales... just to name a few.)

In addition to being a Master Salesman, he is an accomplished writer and humorist, an inspiring educator, an in-demand business consultant, and an expert in the field of human behavior.

Mr. Frisch earned his B.A. from Boston University and did his graduate work at the University of Michigan and Hunter College, and has additionally been affiliated with City College of New York (CCNY) and New York University, (NYU).

Mr. Frisch is also the author of HOW TO BE A SUPER SALESMAN…and Still Respect Yourself in the Morning as well as Operation Chameleon.