SEND: Why People Email So Badly and How to Do It Better

David Shipley

ISBN 10: 030727599X / ISBN 13: 9780307275998

Published by Random House USA Inc, 2010

About this Item

The essential guide or anyone navigating the often overwhelming world of email. Send--the classic guide to email for office and home--has become indispensable for readers navigating the impersonal, and at times overwhelming, world of electronic communication. Filled with real-life email success (and horror) stories and a wealth of useful and entertaining examples, Send dissects all the major minefields and pitfalls of email. It provides clear rules for constructing effective emails, for handheld etiquette, for handling the "emotional email," and for navigating all of today's hot-button issues. It offers essential strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send. Send is now more than ever the essential book about email for businesspeople and professionals everywhere.

Seller Inventory # CIN030727599XVG

Bibliographic Details

• Title: SEND: Why People Email So Badly and How to Do It Better
• Publisher: Random House USA Inc
• Publication Date: 2010
• Language: English
• ISBN 10: 030727599X
• ISBN 13: 9780307275998
• Binding: Paperback
• Condition: Very Good

About this title

Synopsis

The essential guide or anyone navigating the often overwhelming world of email.

Send—the classic guide to email for office and home—has become indispensable for readers navigating the impersonal, and at times overwhelming, world of electronic communication. Filled with real-life email success (and horror) stories and a wealth of useful and entertaining examples, Send dissects all the major minefields and pitfalls of email. It provides clear rules for constructing effective emails, for handheld etiquette, for handling the “emotional email,” and for navigating all of today’s hot-button issues. It offers essential strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send. Send is now more than ever the essential book about email for businesspeople and professionals everywhere.

About the Author

DAVID SHIPLEY is the deputy editorial page editor and Op-Ed page editor of The New York Times. Previously, he was a senior presidential speechwriter in the Clinton administration. He lives in New York.

WILL SCHWALBE is the founder and CEO of Cookstr.com. Prior to that, he was editor in chief of Hyperion Books and a journalist, writing for such publications as The New York Times, Insight for Asian Investors, and Business Traveller. He lives in New York.