Paperback Language: Simplified Chinese Publisher: Peking University Press; 1st edition (January 1. 2012). Content About SME 12 required course is an instructional books written specifically for small and medium enterprises. SME 12 compulsory is divided into 12 class. talk about the core competitiveness of SMEs. involved in the core competitiveness of SMEs. strategies. costs. financing. crisis management. management. personnel. team. marketing and so on. SMEs can these twelve lesson implemente.

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Bibliographic Details

Title: SMEs 12 compulsory [Paperback](Chinese Edition)
Publisher: Peking University Press
Publication Date: 2012
Language: Chinese
ISBN 10: 730119756X
ISBN 13: 9787301197561
Binding: paperback
Condition: New

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Synopsis

Starting from the current Chinese specific economic situation, this book makes most detailed interpretation to improve the management theory and practice level in China and describes the necessary knowledge for the SME bosses from twelve aspects such as how to master the new trend; how to compile business proposal; how to cultivate leadership power of determination; how to build up execution ability combining theory with real case as well as simplified but profound explanations. Therefore, this book is a rare practical book for the execution of management.

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