The Sales Compensation Playbook: Designing Sales Incentive Plans That Align Pay with Purpose and Performance (Paperback or Softback)
Language: English
Published by Bettina Kaemmerer 11/2/2025, 2025
- Softcover
- New

Seller: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores
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Condition: New
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Add to basketItem description from seller
The Sales Compensation Playbook: Designing Sales Incentive Plans That Align Pay with Purpose and Performance.
Seller Inventory # BBS-9781919306605
- Title
- The Sales Compensation Playbook: Designing Sales Incentive Plans That Align Pay with Purpose and Performance (Paperback or Softback)
- Author
- Kaemmerer, Bettina
- Publisher
- Bettina Kaemmerer 11/2/2025
- Publication year
- 2025
- Condition
- New
- Book Type
- Book
- Binding
- Paperback or Softback
- Language
- English
- ISBN 10
- 1919306609
- ISBN 13
- 9781919306605
- Item weight
- 0.71 pounds
The Sales Compensation Playbook gives you the practical blueprint to get it right.
Built on years of real-world experience, it combines proven frameworks, data-driven insights, and engaging examples to help you design, implement, and optimize compensation plans that truly deliver results.
Inside, you will discover how to apply my Incentive Intelligence™ Principles which shows you how to:
- Align Sales Compensation with business strategy and measurable outcomes.
- Design fair, motivating, and purpose-driven incentive structures.
- Balance pay-mix, KPIs, and targets to drive the right behavior.
- Avoid common pitfalls that demotivate top performers and waste money.
- Leverage analytics to measure and refine performance continuously.
- Communicate and roll out plans that win buy-in and trust.
- Stay ahead of emerging trends in AI, automation, and new sales models.
Whether you are a Sales Leader, HR Business Partner, Finance Executive, or CEO, this playbook provides the roadmap to turn compensation from a cost into a competitive advantage.
Because when Sales Compensation is done right, everyone wins — the Company, the Salesperson, and the Customer.
The Sales Compensation Playbook will help you transform your pay strategy into a performance engine that drives focus, collaboration, and long-term success — where pay, purpose, and performance truly align.
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BargainBookStores
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