Sales Dynamics : Thinking Outside the Box

Language: English

Published by Nova Science Publishers Inc Feb 2011, 2011

1617287768 / 9781617287763

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Neuware - In a competitive marketplace, selling is performed using scientific methods of product presentation, advertising and various approaches drawn to ease the customer into confidence. A firm begins to sell its products in a competitive marketplace and thrives continuously on acquiring new customers, launches new product lines or services in order to gain competitive advantage, retain the existing customers, enhance customer value, and gain competitive lead in the market. To compete in a dynamic and interactive marketplace environment, firms must transform their focus from just selling the products and services by adding sales management in order to maximise customer lifetime value and encourage repeat sales. This book examines sales dynamics and how the new generation sales management strategies need to be focused not only on enhancing the volume of sales, but also serve customers for generating long-term customer loyalty.

Seller Inventory # 9781617287763

Title
Sales Dynamics : Thinking Outside the Box
Author
Ph.D. Rajagopal
Publisher
Nova Science Publishers Inc Feb 2011
Publication year
2011
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1617287768
ISBN 13
9781617287763
Item weight
768 grams
Dimensions
257x179x24 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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Einbeck, Germany 37574