Sales Management: Analysis and Decision Making
Ingram, Thomas N; LaForge, Raymond W.; Schwepker, Charles H.; Williams, Michael R
20 ratings by Goodreads
Language: English
Published by Routledge, 2012
- Softcover
- Used
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
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Fast Free Shipping â Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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- Title
- Sales Management: Analysis and Decision Making
- Author
- Ingram, Thomas N; LaForge, Raymond W.; Schwepker, Charles H.; Williams, Michael R
- Publisher
- Routledge
- Publication year
- 2012
- Condition
- very_good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0765626403
- ISBN 13
- 9780765626400
Updated throughout with new vignettes, boxes, cases, and more, this classic text blends the most recent sales management research with real-life "best practices" of leading sales organizations. The text focuses on the importance of employing different sales strategies for different consumer groups, and on integrating corporate, business, marketing, and sales strategies. It equips students with a strong foundation in current trends and issues, and identifies the skill sets needed for the 21st century.
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Greenworld Books
arlington, TX, U.S.A.
5-star seller
AbeBooks seller since June 20, 2025
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