A Secret History of Brands Format: Paperback
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Language: English
Published by Casemate Publishing, 2017
- Softcover
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- Title
- A Secret History of Brands Format: Paperback
- Author
- MacNabb, Matt
- Publisher
- Casemate Publishing
- Publication year
- 2017
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1473894174
- ISBN 13
- 9781473894174
We live our lives immersed in name brand products. It's hard to drive down the street without seeing a plethora of chain restaurants, car dealerships, branded clothing they're all around us. What most of us don't know is that the origins of many of the most well-known and beloved brands in the world are shrouded in controversy, drug use and sometimes even addled with blatant racism.
A Secret History of Brands cuts through the rumors and urban legends and paints a picture of the true dark history of famous brands, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW among others. Explore the mystery of the cocaine content of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is famous for asprin, but began their journey with Heroin, and how Kellogg's Corn Flakes were crafted to deter sexual arousal. Thoroughly researched, MacNabb details firsthand conducted interviews alongside fairly weighed research to present the decisive view of brands histories that you haven't heard of yet.
A Secret History of Brands cuts through the rumors and urban legends and paints a picture of the true dark history of famous brands, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW among others. Explore the mystery of the cocaine content of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is famous for asprin, but began their journey with Heroin, and how Kellogg's Corn Flakes were crafted to deter sexual arousal. Thoroughly researched, MacNabb details firsthand conducted interviews alongside fairly weighed research to present the decisive view of brands histories that you haven't heard of yet.
"Synopsis" may belong to another edition of this title.
About the Author
MATT MACNABB. Matt MacNabb is a pop culture historian, author and freelance writer that has spent the better part of the past 20 years studying movies, tv, comics, toys and their effects on our culture. A regarded authority on Batman and comic book history, Matt and his work has been featured in publications like Total Film, SFX Magazine, Variety, Brick Journal, on CNN Coast to Coast AM and BBC Radio, among other various books, magazines, radio shows and newspapers. He has contributed freelance writing to several websites, including Snopes, Comic Book Resources and Screen Rant. He has also contributed content and editorial services to books like Holy Franchise, Batman and The Dc Comics Action Figure Archive.
Matt is the author of five books. His first was Batman's Arsenal: An Encyclopedic Chronicle (a superhero reference book). He has authored three toy collecting genre titles: Ghostbusters Collectables, TMNT Collectables and Toy Story Collectibles. The current focus of his writing centers around the darker aspects of history with A Secret History of Brands and a forthcoming title TBA soon.
Matt resides in Omaha, NE with his wife and four children, he can be found online at his website MattMacNabb.com
Matt is the author of five books. His first was Batman's Arsenal: An Encyclopedic Chronicle (a superhero reference book). He has authored three toy collecting genre titles: Ghostbusters Collectables, TMNT Collectables and Toy Story Collectibles. The current focus of his writing centers around the darker aspects of history with A Secret History of Brands and a forthcoming title TBA soon.
Matt resides in Omaha, NE with his wife and four children, he can be found online at his website MattMacNabb.com
"About the title" may belong to another edition of this title.
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