Title: Seeing is Believing: an Introduction to Visual Communication: An Introduction to Visual Communication
Publisher: McGraw-Hill Education - Europe
Publication Date: 1997
Language: English
ISBN 10: 1559349093
ISBN 13: 9781559349093
Binding: Paperback
Edition: 2nd Edition
Condition: Good

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Seeing Is Believing uses semiological and psychological concepts to help readers gain an understanding of the way we ﬁnd meaning in visual phenomena and the way our minds process images. These concepts are presented in a readable, fun style; numerous illustrations are offered to show how the principles discussed have been applied.

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