Paperback Language: Simplified Chinese Publisher: CITIC Publishing House; 1st edition (April 6. 2012). Content About Fudan case classic Description: School of Management. Fudan University have written from their own exclusive classic business case selection 15 numbered Fudan case classic . which relates to the business model. merger integration. brand operations. sports marketing. information management and social responsibility in recent years. concern about the management field. The selecti.

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Bibliographic Details

Title: The Selected Cases of Fudan University in(Chinese Edition)
Publisher: CITIC Press Corporation
Publication Date: 2012
Language: Chinese
ISBN 10: 7508632206
ISBN 13: 9787508632209
Binding: paperback
Condition: New

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The book is about 17 classic cases selected from their own interviw by management college in Fudan University.

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