We all need to get others to buy things from us to succeed. How we sell affects our very ability to make an impact in the world. The expert advice in this book, illustrated with a host of examples, will give you the conversational tools you need to implement the three-step sales process of rapport, understanding and action. It will change your attitude and empower you to monetize ideas, sell hand-made goods or campaign for a better world.

About the Author

Gavin Presman delivers sales, negotiation and influence training with his company, Inspire, at the How To Academy in London, as well as for Microsoft and other international businesses.

"About this title" may belong to another edition of this title.

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