Synopsis
16 Chapters. Easy-To-Read and Simple-To Impliment Techniques to Help Improve Your Sales Perfromance A Must Read For: Builders, Contractors, Realtors, New Home Sales Professionals & Sales Managers This 152-page book takes the process of selling new homes and breaks it down into 16 'bite-size' chapters that are easy to understand and follow. The 16 chapters include: 1. Sales Success: It's Not About You, It's About the Customer 2. 10 Steps in Creating a Sales & Marketing Blueprint 3. Recipes fo Success: Five Ingredients for Cooking up Extra Sales 4. Looking for a Good Invesment With a Good Return? Try Model Merchandising 5. Model Home Operating Checklist That Will Improve Sales 6. Model Home Sales Tool Kit 7. Creating First Impressions to the 10th Power 8. Show and Tell is not Kindergarten Stuff 9. Are You Wasting a Lot of Time With the Wrong Customers? 10. Good Afternoon. ABC Homes 11. You've Been Shopped... How Would You Have Been Rated? 12. Get Your Cusomers to a Fact Discovery Visit 13. Who is This Home for, Anyway? 14. Developing a Public Relations Campaign That Will Increase Sales 15. Just Being at Home Shows Deoesn't Mean You'll Make Sales 16. Creating Your Business billboard - Maximizing Your Website
About the Author
Jerry is a speaker, author, coach and consultant that specializes in sales training, public relations, and marketing for builders, housing companies and building product suppliers. He is also the author of Selling New Homes: Sales & Marketing Workbook for Million-Dollar Producers, Selling New Homes the Easy Way and a frequent article contributor to numerous building trade publications. Special feature home projects that he has been involved, have been featured on the Today Show, in People Magazine, USA Today, Country Living, House Beautiful, Country Home, Home Magazine, and in hundreds of newspapers, radio, TV, and specialty consumer magazines. In the past thirteen years, Jerry s firm has generated over $35 million dollars in publicity for their clients. Jerry is also the founder of BuilderRadio.com and BuildGreenRadio.com. Additionally he is also the founder and President of the National Cancer Awareness Foundation and the originator and creator of the Jan s House of Hope tour (a house built on a barge that toured seven East Coast cities). This project was used as a fundraiser for hospices and cancer awareness.
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