Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud

McLeod, Lisa Earle

ISBN 10: 1118408098 / ISBN 13: 9781118408094

Published by WILEY (edition 1), 2012

About this Item

With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 1118408098-8-18-29

Bibliographic Details

• Title: Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud
• Publisher: WILEY (edition 1)
• Publication Date: 2012
• Language: English
• ISBN 10: 1118408098
• ISBN 13: 9781118408094
• Binding: Hardcover
• Edition: 1.
• Condition: Very Good
• Dust Jacket Condition: Dust Jacket Included

About this title

Synopsis

Turn an effective sales force into one that is truly outstanding.

Drawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Using hard data and compelling field stories, Selling with Purpose explains why salespeople who understand earnestly how they make a difference to customers outperform their more quota-driven counterparts. This book shows executives, managers, and aspiring sales leaders how to find your NSP and create a sales force of True Believers who drive revenue and do work that makes them proud.
    *    Explains why sales organizations with a clearly stated Noble Sales Purpose (NSP) dramatically outperform sales organizations driven by numbers alone
    *    Details how to find your NSP using a simple three-part formula
    *    Shares how to use NSP to make your salespeople more assertive, focused, and profitable

In an era where most organizations believe that money is the only way to motivate salespeople, Selling With Purpose offers a sustainable and exciting alternative.

About the Author

LISA EARLE McLEOD is a sales leadership consultant who has worked with clients like Apple, Kimberly-Clark, and Pfizer to create passionate, purpose-driven sales organizations. A sought-after keynote speaker, McLeod has spent over 10,000 hours coaching salespeople and leaders and has conducted over 500 workshops and keynotes. McLeod writes leadership commentary for Forbes.com and has been quoted in major news outlets such as Fortune, the New York Times, and the Wall Street Journal. She has also appeared on the Today show and NBC Nightly News.