Service Management Principles for Hospitality & Tourism in the Age of Digital Technology

Language: English

Published by Goodfellow Publishers Limited Apr 2024, 2024

1915097703 / 9781915097705

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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Neuware - Service Management Principles for Hospitality & Tourism in the Age of Digital Technology 4th edition was developed through many years of teaching service management mainly to hospitality and tourism management students. This edition ensures that the content of this book remains current and includes references and examples about how service organizations can capitalize on, or are impacted by, ongoing technological and social changes impacting the world, such as the sharing economy, social media, mobile and wearable technologies, online communities, and many others. This edition offers a significant uplift in the way technology impacts all of the service management principles in the book, with countless new examples, links, and cases. It guides managers to a new perspective that sees hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs within the context of personal relationships and experience. Service Management Principles for Hospitality & Tourism in the Age of Digital Technology:\* incorporates pedagogical features including examples, review questions, study objectives, chapter outlines, key words, diagrams and photos, tips boxes, and more!\* surveys many topics covering operations, marketing, and human resources.\* provides a sound set of principles of service management.This text introduces students to a range of interrelated topics that are fundamentally critical to success in service enterprises.

Seller Inventory # 9781915097705

Title
Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
Author
David Solnet
Publisher
Goodfellow Publishers Limited Apr 2024
Publication year
2024
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
1915097703
ISBN 13
9781915097705
Edition
4th Edition
Item weight
758 grams
Dimensions
244x188x25 mm

AHA-BUCH GmbH

Einbeck, Germany

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AbeBooks seller since August 14, 2006

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