Seven Short Years

Seven Short Years is a memoir written by Robert L. Johnson, the founder of Black Entertainment Television (BET). The book chronicles Johnson's life from his childhood in rural Mississippi to his rise as a successful media mogul. Johnson shares his experiences growing up in poverty and facing discrimination as a Black man in the United States. He then details his journey to becoming a successful entrepreneur, including his struggles to secure funding for BET and the challenges he faced in building the network. Throughout the book, Johnson reflects on the importance of perseverance, hard work, and determination in achieving success. The title of the book, Seven Short Years, refers to the amount of time it took for Johnson to build BET into a successful media company before selling it to Viacom in 2001. Overall, Seven Short Years offers a compelling and inspiring look at one man's journey to success in the face of adversity.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

Robert Johnson is Assistant Professor of Applied Measurement at the University of South Carolina in Columbia and Codirector of the Center for Excellence in the Assessment of Student Learning.