Shoot, Host, Post: Virtual/Video Tours, Live Open Houses, & Social Media Strategy

With just your smartphone and the information in this book, you can easily learn to create virtual/video tours and hold live virtual open houses that will help you attract more clients, sell more listings, and make you more money using the power of video and social media. Tracy Ramsay, veteran real estate agent and Brie E. Anderson, digital media expert and social media strategist, team up to teach you everything you need to know to get started in smartphone video creation and social media marketing for real estate agents. In this step-by-step book, you’ll learn: The different types of virtual tours, which types of virtual tours to use for different listings, strategies to create a niche and attract your ideal target audience, how to prepare yourself and your sellers for virtual/video tours & live open houses, the best equipment and accessories to use, how to successfully shoot and edit videos, how to post videos to your social media accounts, and strategies for attracting clients on YouTube, Facebook, Linkedin, and Instagram. As a bonus, this book contains downloadable templates, checklists, planning guides, seller worksheets, and notes so you can confidently plan and execute the perfect virtual/video tour or live virtual open house!