Signs and Symbols: Their Design and Meaning
Frutiger, Adrian (trans Andrew Bluhm).
360 ratings by Goodreads
Language: English
Published by Ebury, 1998
- Softcover
- Used

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Softcover
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- Title
- Signs and Symbols: Their Design and Meaning
- Author
- Frutiger, Adrian (trans Andrew Bluhm).
- Publisher
- Ebury
- Publication year
- 1998
- Binding
- paperback
- Language
- English
- ISBN 10
- 0091864828
- ISBN 13
- 9780091864828
- Item weight
- 31 ounces
- Dimensions
- 10x6x1
Universally recognized signs and symbols have always been important means of communication. But why are certain primary shapes and configurations of dot and line perceived and remembered more easily than others?In this fascinating and now-classic study, the world-renowned typographer and designer Adrian Frutiger explores the development of signs and symbols in general and writing in particular, relating basic graphic principles and components to a wide range of historical, linguistic, and practical concerns. The author embraces everything from Egyptian hieroglyphics to modern company logos in his intriguing analysis of the way humans have always tried to express thought through graphic means.
"Synopsis" may belong to another edition of this title.
Language Notes
Text: English (translation)
Original Language: German
Original Language: German
"About the title" may belong to another edition of this title.
Meadowland Media
fayetteville, AR, U.S.A.
4-star seller
AbeBooks seller since June 12, 2019
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