Small Firms, Global Markets : Competitive Challenges in the New Economy
Haar, Jerry (EDT); Meyer-satmer, Jorg (EDT)
ISBN 10: 0230001920 ISBN 13: 9780230001923
Published by Palgrave Macmillan, 2007
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About this Item
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Seller Inventory # 5116879-n
Synopsis:
This book provides a timely and relevant assessment of the impact of globalization on small firms' competitiveness. It analyzes 'new economy' effects and rules of the game for nations, regions and different types of firms, and it addresses academic, policy and business practice issues vis-à-vis small enterprise survival.
About the Author:
JORG MEYER-STAMER is founder and partner of mesopartner ParG, a research, training and consultancy firm specialized in territorial development. He is the author of various books and articles. He has also developed a number of methodologies that are used in territorial development across the world.
JERRY HAAR is Associate Dean for International Affairs and Projects in the College of Business Administration at Florida International University, USA. Dr. Haar holds graduate degrees from Johns Hopkins, Columbia, and Harvard and has written twelve books and numerous articles.
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Bibliographic Details
Title: Small Firms, Global Markets : Competitive ...
Publisher: Palgrave Macmillan
Publication Date: 2007
Binding: Hardcover
Condition: New