Small and Silly: or the hidden pitfall for small and medium - sized enterprises

Bencsik, Andrea

ISBN 10: 3846525901 / ISBN 13: 9783846525906

Published by LAP LAMBERT Academic Publishing, 2011

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Bibliographic Details

• Title: Small and Silly: or the hidden pitfall for small and medium - sized enterprises
• Publisher: LAP LAMBERT Academic Publishing
• Publication Date: 2011
• Language: English
• ISBN 10: 3846525901
• ISBN 13: 9783846525906
• Binding: Paperback
• Condition: Like New
• Book Type: book

About this title

Synopsis

It is very difficult to find such management techniques that have not been used earlier, under another name, in different conditions, or in other economic frames. The same is true of Knowledge Management. Knowledge Management is not an absolutely new management technique. Its methods are used by a lot of companies but it cannot be said that any company which has a knowledge system, operates unexceptionably. The secret of success is hidden in the system approach, in the way of thinking, in scale of value, in attitudes which have become more and more important in the globalized world and societies. The role of knowledge and intelligence has become more valuable and investigation of knowledge, education, R&D have become determinative. This book will show the theoretical background and practical results of recent research. It will dispel the notion prevalent among SMEs that they have only disadvantages compared to big and multinational companies. The book will highlight the consequences of a badly composed strategy and demonstrate a range of options which can be unlocked by a new way of thinking about their own position, leading to modified behaviours which will secure their fate.

About the Author

Prof. Dr. Andrea Bencsik CSc from Hungary is a professor of economic science at Széchenyi István University of Győr doing research in the fields of knowledge- and human resources management, etc. and teaching at the same time. She is the author of a number of scientific publications as well as a member of some international scientific committees.