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Proven techniques to master the art of the cold call
Cold calling is not only one of the fastest and most profitable ways to initiate a new sales contact and build business; it's also one of the most dreaded―for the salesperson and the recipient. Smart Calling has the solution: Art Sobczak's proven, never-experience-rejection-again system. Now in an updated 2nd Edition, it offers even smarter tips and techniques for prospecting new business while minimizing fear and rejection.
While other books on cold calling dispense long-perpetuated myths such "prospecting is a numbers game," and salespeople need to "love rejection," this book will empower readers to take action, call prospects, and get a yes every time.
Conquer your fears and master the art of the cold calling through the genius of Smart Calling, 2nd Edition.
About the Author:
Art Sobczak is President of Business By Phone Inc., specializing in helping salespeople maximize their positive results when using the phone as part of their sales process. As an internationally known speaker and trainer, he has delivered over 1,500 training programs and workshops over the past thirty years to companies large and small, associations, and at his two-day public seminars. He has been a member of the National Speakers Association for over twenty years and is a regular presenter at their national conferences and regional workshops.
Title: Smart Calling: Eliminate the Fear, Failure, ...
Publisher: Wiley 2013-04-08
Publication Date: 2013
Binding: hardcover
Condition: Very Good
Dust Jacket Condition: Very Good
Edition: 2nd Edition