Snapshots: An Introduction to Tourism, Canadian Edition

Snapshots: An Introduction to Tourism is a concise, easy-to-read overview of the Canadian tourism industry. Beginning with a history of the industry’s development, Snapshots proceeds to highlight the interrelation of the various components of the industry, as well as the impact of tourism on the Canadian economy, culture, and environment. The Sixth Canadian edition has been updated and reorganized to conform to the new North American Industrial Classification System’s five sectors of tourism and features a chapter devoted to each segment.

William C. Murray is a PhD candidate and an Assistant Professor in the Department of Business & Tourism at Mount Saint Vincent University in Halifax, NS. His writing and presentations on service, tourism, technology, and change are all connected by his focus on human experiences. William incorporates a love of storytelling into his approach towards service management. Over the past two decades, he has worked with the New Brunswick Community College, Canadian Pacific Hotels & Resorts, Starwood Hotels & Resorts, Eddie Bauer, independent restaurants, and the Canadian Tourism Human Resources Council.