Social Pharmacy: Innovation and Development

Aims to provide, through the use of illustrative studies, both an overview of, and an insight into, a number of disciplines which are of value to the study of social pharmacy. Contributions are drawn from sociology, psychology, political science, educational studies, and pharmacology practice.

The role of the modern pharmacist goes beyond the dispensing and sale of medicines to include giving advice to the public, negotiating with other health acre workers and contributing to a more cost effective health-service. The discipline of social pharmacy examines how pharmacists achieve all this within their social environment. Social Pharmacy Innovation and Development provides pharmacists with a resource for self-education in this important area of study which combines social science and pharmacy. Written by both sociologists and pharmacists, the book uses illustrative studies to provide an insight into a number of disciplines which are of value to the study of social pharmacy including sociology, psychology and political science. The issues addressed in the text are diverse, but they all illuminate matters of pivotal importance to the contemporary practice of pharmacy. By taking the social pharmacy seriously within the profession, pharmacusts can gain a perspective that will guide them towards fulfilling patient needs and expectations. Social Pharmacy is therefore an important work for any pharmacist, pharmacy student or health professional with an interest in the practice of pharmacy.