Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
Language: English
Published by Financial Times/ Prentice Hall 14/06/2007, 2007
- Softcover
- Used
Seller: AwesomeBooks, Wallingford, United KingdomAwesomeBooks
AbeBooks seller since November 28, 2006
Condition: Used - Very good
US$ 3.87
Quantity: 4 available
Add to basketItem description from seller
This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Seller Inventory # 7719-9780273714729
- Title
- Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
- Author
- Michael R. Solomon, Gary Bamossy, Prof Søren Askegaard, Margaret K. Hogg
- Publisher
- Financial Times/ Prentice Hall 14/06/2007
- Publication year
- 2007
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0273714724
- ISBN 13
- 9780273714729
- Edition
- 3rd Edition
Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers.
This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course.
"Synopsis" may belong to another edition of this title.
About the Author
Michael Solomonis Human Sciences Professor of Consumer Behaviour at Auburn University, Alabama, USA.
Gary Bamossyis Professor of Marketing, Vrije Universiteit, Amsterdam and Director of the Global Business Program, University of Utah, USA.
Soren Askegaard is Professor of Marketing at the University of Southern Denmark, Odense.
Margaret K. Hoggis Professor of Consumer
"About the title" may belong to another edition of this title.
AwesomeBooks
Wallingford, United Kingdom
AbeBooks seller since November 28, 2006
Shipping rates from United Kingdom to U.S.A.
| Item | 4 to 15 business days | 4 to 15 business days |
|---|---|---|
| First item | US$ 5.49 | US$ 5.49 |
Payment methods
Store description
Started in an unfortunate mother's basement in 2004 with books that a student layabout no longer needed, AwesomeBooks now stocks over 2 million titles which are ready to be sent to your door within 24hours of ordering. Our heritage is in supplying great quality used books. We have over 1.8 million books in our distribution centre ready to be shipped to you at any time. We also sell new books and are increasing our range of titles every day.
Specialty
Used Books, New BooksSeller's business information
WRAP Ltd
Unit 4,, 119 Loverock Road
Reading, United Kingdom RG30 1DZ
Terms of sale
All our books are used in either Good or Very Good condition. Should there be any problems after purchase email us and we will sort it out to your satisfaction.
Shipping terms
We try to keep our shipping terms as simple as possible :)
Shipping cost for orders to other destinations vary, so please check your destination country for more details.