Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
Language: English
Published by Financial Times/ Prentice Hall, 2006
- Softcover
- Used
Seller: Ammareal, Morangis, FranceAmmareal
AbeBooks seller since August 29, 2016
Condition: Used - Near fine
Current price: US$ 3.74
Quantity: 1 available
Add to basketItem description from seller
Ancien livre de bibliothèque avec équipements. Edition 2006. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2006. Ammareal gives back up to 15% of this item's net price to charity organizations.
Seller Inventory # G-912-851
- Title
- Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
- Author
- Michael R. Solomon, Gary Bamossy, Prof Søren Askegaard et Margaret K. Hogg
- Publisher
- Financial Times/ Prentice Hall
- Publication year
- 2006
- Condition
- Bon
- Binding
- Softcover
- Language
- English
- ISBN 10
- 0273714724
- ISBN 13
- 9780273714729
- Edition
- 3rd Edition
Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers.
This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course.
"Synopsis" may belong to another edition of this title.
About the Author
Michael Solomonis Human Sciences Professor of Consumer Behaviour at Auburn University, Alabama, USA.
Gary Bamossyis Professor of Marketing, Vrije Universiteit, Amsterdam and Director of the Global Business Program, University of Utah, USA.
Soren Askegaard is Professor of Marketing at the University of Southern Denmark, Odense.
Margaret K. Hoggis Professor of Consumer
"About the title" may belong to another edition of this title.
Shipping rates from France to U.S.A.
| Item | 5 to 18 business days | 5 to 7 business days |
|---|---|---|
| First item | US$ 19.04 | US$ 23.65 |
Payment methods
Store description
English below. Ammareal est une librairie professionnelle spécialisée dans le livre d’occasion. Nous expédions partout dans le monde. Nous avons plus de 250 000 ouvrages en stock dont un grand nombre de livres techniques et académiques. Nous reversons jusqu’à 15% du prix de vente de chaque livre à des organisations caritatives, des bibliothèques et des associations luttant contre l’illettrisme. Ce que nous ne vendons pas nous le donnons, ce que nous ne donnons pas nous le recyclons. Ammareal is a professional bookseller speciliazed in used books. We ship worldwide. We have more than 250 000 books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give, what we do not give we recycle.…
Specialty
Livres d'occasion techniques et grand public en français et anglaisSeller's business information
SAS AMMAREAL
4 AV ARGAO
MORANGIS, France 91420