Speaking with a Purpose (8th Edition)

Koch, Arthur

ISBN 10: 0205624928 / ISBN 13: 9780205624928

Published by Pearson Higher Education (edition 8), 2009

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 0205624928-11-1

Bibliographic Details

• Title: Speaking with a Purpose (8th Edition)
• Publisher: Pearson Higher Education (edition 8)
• Publication Date: 2009
• Language: English
• ISBN 10: 0205624928
• ISBN 13: 9780205624928
• Binding: Paperback
• Edition: 8.
• Condition: Very Good

About this title

Synopsis

Speaking with a Purpose provides readers with the “nuts and bolts” needed to become effective public speakers.

 

Intentionally brief, this book allows the reader to concentrate on the preparation, practice, and presentation of their speeches without getting bogged down by theoretical discussions. The focus on purpose and audience response, which incorporates consideration of cultural diversity, helps readers identify ways to make their speeches more effective. Highly popular and practical, the Eighth Edition is the best of the brief books available on the subject.

From the Back Cover

Highlighted features with this edition include:

• Clear, concise, and immediately applicable advice without extraneous verbiage or non-essential material.
• The integration of the essentials of communication theory with a step-by-step approach to the speechmaking process to provide the right balance for beginning speakers.
• Includes “Communication Rating Forms,” which contain useful matrices for evaluating speeches and enhancing critical thinking skills.
• Emphasis on the speaker's purpose, offering a unifying theme for the text and the course.
• Contains an extensive section on ethics and plagiarism, which stresses the importance of these topics and of being an ethical speaker.
• Offers an updated list of suggested Web sites at the end of each chapter, providing readers with resources for additional study and research.