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Speech: Content and Communication

Mudd, Charles S.

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ISBN 10: 0690007663 / ISBN 13: 9780690007664
Published by Crowell
Used Condition: Good Soft cover
From Last Word Books (Olympia, WA, U.S.A.)

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0690007663 Good, clean text, paperback binding, light to moderate wear to corners and edges, may have previous owner's signature, remainder mark, sticker/residue, and/or other minor aesthetic flaws. Satisfaction guaranteed. Last Word Books & Press is an Infamous Independent Bookstore and Print Shop located in Olympia, Washington. Bookseller Inventory # SKU07143148

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Bibliographic Details

Title: Speech: Content and Communication

Publisher: Crowell


Book Condition: Good

About this title


Be prepared for the demands of the speaking situations that come up in life! In this clear, concise volume, the authors present the theme of public speaking as a transaction between the speaker and the audience. Effective speaking is presented as an integrated process, not a series of isolated elements. The audience serves as the unifying theme. This book teaches novice speakers to think of public speaking as an opportunity and a responsibility to share information and to connect with the audience. Thoroughly grounded in rhetorical theory, the volume relates the concepts taught by Aristotle to today's critical thinking skills. Emphasis is placed on analysis and argument being the key tools not only for public speaking but also for success in other areas as well. Includes a large number of real examples, sample outlines, and samples of actual speeches that support discussions of rhetorical principles, types of discourse, and practical elements of speech preparation.

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Books are a gateway drug. It starts out innocently enough, reading C.S. Lewis and J.R.R. Tolkien, pretty soon you are reading harder stuff like Kerouac and Burroughs, the next thing you know you're strung out on Bukowski and DeSade, worrying about the Patriot Act and Free Speech, and joining the ACLU. If books are your drug of choice, Last Word has your fix!

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