Sports Innovation Management
Language: English
Published by Routledge, 2017
- Softcover
- Used
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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- Title
- Sports Innovation Management
- Author
- Ratten, Vanessa
- Publisher
- Routledge
- Publication year
- 2017
- Condition
- As New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 113803732X
- ISBN 13
- 9781138037328
This book introduces readers to emerging issues of sport innovation. The book focuses on the role of innovation in the sports context and how we can leverage opportunities that arise from networks and optimize resources by identifying where they are most effective. It helps to identify the conditions and procedures that emergent business ventures need to be formed.
The book is a useful reference for sports organizations, athletes and government organizations promoting the use of innovation to generate competitive advantage in the global marketplace.
"Synopsis" may belong to another edition of this title.
About the Author
Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Management and Marketing, La Trobe Business School, Australia.
"About the title" may belong to another edition of this title.
GreatBookPrices
Columbia, MD, U.S.A.
AbeBooks seller since April 6, 2009
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