Stage Directions Guide to Getting and Keeping Your Audience (Stage Directions Guides)
Language: English
Published by Heinemann Drama, 1999
- Softcover
- New

Condition: New
US$ 29.95
Quantity: 1 available
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- Title
- Stage Directions Guide to Getting and Keeping Your Audience (Stage Directions Guides)
- Author
- Offen, Neil [Editor]; Peithman, Stephen [Editor];
- Publisher
- Heinemann Drama
- Publication year
- 1999
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 0325001138
- ISBN 13
- 9780325001135
- Item weight
- 9 ounces
- Dimensions
- 5x0x8
Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.
"Synopsis" may belong to another edition of this title.
About the Author
Stephen Peithman is Editor-in-Chief of Stage Directions magazine, which he cofounded in 1988. Stephen brings to his work decades of journalistic experience and a lifelong love of theatre in all its facets.
Neil Offen served as Editor of Stage Directions magazine for nearly five years, beginning in 1994. Neil brings to his work decades of journalistic experience and a lifelong love of theatre in all its facets.
"About the title" may belong to another edition of this title.
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