From the creator of four successful inventions, each posting sales in the millions, these step-by-step lessons and real-life experiences will help aspiring inventors move ahead and succeed with a new product idea. Beginning with the basics of what to invent, how to test it cheaply to see if it will sell, and how to protect and distribute it, "Stand Alone, Inventor!" also offers guidelines on manufacturing and merchandising products from the ground up. Advice on gaining store acceptance, writing a press release and sales material, and getting services for less than what the big guys pay make this book a valuable reference for anyone who wants to turn a simple idea into a million-dollar seller.

About the Author

Robert G. Merrick is living the American dream. Literally starting off his kitchen table he built a successful company based on his own simple inventions. For over 25 years he followed a strict formula he devised for choosing the "right" idea to develop and market. He is a past president of the California Inventors Council and a frequent presenter at government-sponsored workshops and seminars on inventing. He is a past delegate to the White House Conference on Small Business. He is a popular speaker on the subjects of inventing, entrepreneurship, and new product development. He may be contacted via e-mail: bobmerrick@aol.com, of by phone: 408-738-2200 or fax 408-739-4351, or mail: PO Box 2277, Sunnyvale CA 94087.

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