Standardized Survey Interviewing: Minimizing Interviewer-Related Error (Applied Social Research Methods)

Floyd J. Fowler; Thomas W. Mangione

ISBN 10: 0803930925 / ISBN 13: 9780803930926

Published by SAGE Publications, Inc, 1989

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0803930925I4N00

Synopsis:

Accuracy, reliability, verifiable and error-free results - these are the goals that anyone involved in survey interviewing desires. A practical guide to producing standardized - and reliable - interviews, this volume represents a blending of social science theories of interviewing dynamics, the authors′ own extensive research on interview-related error and a compilation of research evidence from other prominent methodologists.

How to avoid errors, sampling design issues, question construction methods, supervision techniques, training methods and the organization of data collection staffs are all thoroughly examined. In addition, prescriptions for improving the quality of survey data results are clear and concise. Both students learning survey research methods for the first time and experienced, active researchers will find this volume indispensable.

About the Author: Floyd J. Fowler, Jr. is a graduate of Wesleyan University and received a PhD from the University of Michigan in 1966. A Senior Research Fellow at the Center for Survey Research at the University of Massachusetts Boston since 1971, he was Director of the Center for 14 years. Dr. Fowler is the author or co-author of four textbooks on survey methods, including Survey Research Methods, Improving Survey Questions, Standardized Survey Interviewing (with Mangione), and Survey Methodology (with Groves, Couper, Lepkowski, et. al), as well as numerous research papers and monographs. His recent work has focused on studies of question design and evaluation techniques and applying survey methods to studies of medical care.

Bibliographic Details

Title: Standardized Survey Interviewing: Minimizing...
Publisher: SAGE Publications, Inc
Publication Date: 1989
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket