The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary

Joseph Michelli, PhD

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Language: English

Published by McGraw-Hill Education - Europe, United States, 2006

0071477845 / 9780071477840

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WAKE UP AND SMELL THE SUCCESS!You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time.The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there-the "partners"-and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way toReach out to entire communitiesListen to individual workers and consumersSeize growth opportunities in every marketCustom-design a truly satisfying experience that benefits everyone involvedFilled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this fascinating book takes you deep inside one of the most talked-about companies in the world today.For anyone who wants to learn from the best-and be the best-The Starbucks Experience is a rich, heady brew of unforgettable user-friendly ideas. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Seller Inventory # GOR001277572

Title
The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary
Author
Joseph Michelli, PhD
Publisher
McGraw-Hill Education - Europe, United States
Publication year
2006
Condition
Very Good
Binding
Paperback
Language
English
ISBN 10
0071477845
ISBN 13
9780071477840
Item weight
390 grams
Dimensions
145.0 x 213.0

WorldofBooks

Goring-By-Sea, WS, United Kingdom

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In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands: - Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused. - Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media. - Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we’re helping charities increase revenue and reduce waste through re-commerce.…

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