Neuware - Stats Means Business is an introductory and comprehensive textbook written especially for hospitality, business and tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.

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Bibliographic Details

Title: Stats Means Business : Statistics and Business Analytics for Business, Hospitality and Tourism
Publisher: Taylor & Francis Ltd Apr 2025
Publication Date: 2025
Language: English
ISBN 10: 1032750189
ISBN 13: 9781032750187
Binding: Buch
Edition: 4th Edition
Condition: Neu
Dimensions: 246 millimeters width by 174 millimeters height by 0 millimeters depth
Weight: 1060 grams

About this title

Synopsis

Stats Means Business is an introductory and comprehensive textbook written especially for hospitality, business and tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject.

This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis.

This new edition has been fully revised and updated to include:

New content on business analytics
Case studies demonstrating practical applications
An extensive selection of new self-test questions
Updated online teaching and learning resources

Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for hospitality, business and tourism students.

About the Author

John Buglear teaches statistics at Nottingham Business School, Nottingham Trent University.

Elaine Chen teaches business analytics at Nottingham Business School, Nottingham Trent University.

"About this title" may belong to another edition of this title.

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