Written by internationally recognized crisis management expert Steven Fink, Sticky Fingers is the first practical guide that shows companies large and small, publicly traded or privately held, how to avoid huge financial losses from economic espionage, and what to do if a company believes it has been victimized. The FBI ranks economic espionage among the greatest threats to our national security since the end of the Cold War. It costs U.S. businesses more than $250 billion a year, and no company is immune from the risks.
Readers will be able to intimately follow every step behind the scenes of the landmark Avery Dennison/Four Pillars spy case and learn from the vantage points of the spy, the victimized company, the FBI, and the Justice Department prosecutors – from first suspicions to ultimate jury verdict.
Sticky Fingers also details:
* A list of the top countries that spy on U.S. businesses
* Why the biggest threat comes from within — and what to do about it
* Cybercrimes – from amateur hacking to professional netspionage
* How to formulate a crisis communications plan
* Dealing—or not dealing—with the FBI
Woven throughout the book, the epic lessons from the Avery Dennison/Four Pillars case – the longest and largest economic espionage case in U.S. history, and the first ever to go to trial since the passage of the landmark Economic Espionage Act – are combined with insights of other companies that have been victimized, including Lucent Technologies, Kodak, the Cleveland Clinic Foundation, MasterCard, Gillette, Bristol-Myers Squibb, PPG Industries, and many others. Companies can fight back to reduce their risk, using the clear, pragmatic crisis management strategies outlined in this book.
Steven Fink -- Steven Fink ranks as one of the world's leading authorities on crisis management, crisis communications, and economic espionage. Currently president of Lexicon Communications, he has counseled global corporate leaders at such companies as ExxonMobil, Warner Lambert/Pfizer, Schick/Wilkinson Sword, ARCO, Northrop Grumman, Dun and Bradstreet, and Northern Telecom. A highly sought-after speaker, prominent business consultant, seminar leader, and corporate trainer, Fink has appeared on Nightline, ABC WorldNews Tonight, and CNN, and in Time, The New York Times, The Wall Street Journal, the Los Angeles Times, the Financial Times, and Business Week. He is also author of the bestselling Crisis Management: Planning for the Inevitable, the first book ever written on that subject. END
