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Bibliographic Details

Title: Store Presentation and Design
Publisher: Visual Reference Publications
Publication Date: 2004
Language: English
ISBN 10: 1584710357
ISBN 13: 9781584710356
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: Dust Jacket Included

About this title

Synopsis

With over 300 full-color photos on 176 pages, Store Presentation & Design showcases the very best in store visual merchandising...demonstrating how the creative use of design, architecture, lighting, fixturing, and merchandise presentation and display can turn selling space into sales.

This book illustrates how store design, visual merchandising, and display have become closely inter-related and keeps you abreast of the latest trends in new materials, fixturing, lighting, interior design, store layout, props and signage. Learn why the store itself is the most influential salesperson... it 's the store's design and displays that showcase the merchandise, project the store's image, entice the customer to buy, and create a customer's most lasting impression.

Store Presentation & Design is a treasure trove of ideas that you will refer to time and again.

176 pages 8 1/2" x 11" 300 color photos 1-58471-035-7

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