The latest and most innovative promotional, seasonal, and advertising ideas are presented in Store Windows No. 15. The world's best window display artists show that it isn't a question of budget, it's how clever, imaginative, and ingenious the designer is. Inexpensive, easy-to-find, and recycled materials most often make up the most successful ideas. More than 225 full-color photos put the spotlight on these exciting window displays, creating a resource book filled with inspiring ideas for the novice or seasoned design professional.

Martin M. Pegler, a leading authority on store design and visual merchandising, has more than forty years' experience in the industry. He is the author of many books, including Designing the World's Best Bars, Specialty Food Store Design, and more.

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